The ‘Joy’ of Dinosaur

May 20, 2024

In the vibrant landscape of the UAE, where every corner holds a story, Dinosaur Coffee unveils its latest gem, "Joy;" A whimsical tribute to the colorful tapestry of society Dinosaur-sippers call home.

Imagine this: five lively characters strutting down the road, each with their own unique charm. A sharp-dressed reader, a calm-eyed artist, a cheerful-postured individual, a focused-working barista, and a… green dinosaur? They march together in harmony, but amidst them, the green dinosaur donning a clever disguise! Sporting a mask fashioned after Dinosaur's beloved mascot, it blends seamlessly into the crowd.

The illustration embodies the infectious vibe Dinosaur exudes; a mix of honest, joyful, and satisfying companionship all served happily on a canvas, a poster, a t-shirt, a tote bag; you name it—Dinosaur is on it!

Imitating the experience of Dinosaur, take a moment to savor the spirit of "Joy." Because in our diverse and dynamic world, it's the little moments that make life truly dino-mite! 🦖

The distinctive branding of Dinosaur, reflecting its vibrant and community-centric identity, was designed by the UAE-based creative agency Makeamark Branding, headquartered in Abu Dhabi.

Written By:
Abdelrahman A.
Illustration By:
Victor H.
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